Marketing and Branding

Six things SME leaders can do to build a brand people remember

Building a memorable brand isn’t about being the loudest, it’s about being clear, consistent, and human. Discover six expert-backed ways SME leaders can create a brand that stands out and stays in customers’ minds.

A guide to marketing on a shoestring

Social power: How to make social media work harder by focusing on relevance, frequency, and value-led content

STP is the marketing framework that stops you wasting money

The magic of creativity: why MadeBrave founder Andrew Dobbie believes every business can nurture it

Borderless branding: how to land your message with international customers

Intellectual Property – helping unlock the value of ideas

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free CMI Membership

CMI is determined to ensure you make the most of the Help to Grow: Management Course and support you in boosting the performance and resilience of your business. As part of our partnership with CMI, we are pleased to announce a free six-month CMI membership and a unique opportunity to become a Chartered Manager for all alumni.

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LATEST EVENTS

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Employment Rights Act 2025: What SME leaders need to know now

Alumni Network Annual Conference 2026: London

Accreditation in action: How standards like B Corp can strengthen and scale your business

How to build a PR narrative that drives growth