Accreditation in action: How standards like B Corp can strengthen and scale your business

With increasing pressure on SMEs to demonstrate strong governance, credibility, and purpose, many business leaders are exploring accreditation frameworks such as B Corp.

But what does gaining accreditation really involve and is it worth the time, cost, and effort?

In this session, a panel of business leaders who have been through the accreditation journey will share their experiences openly and practically. You’ll hear why they chose to pursue accreditation, what surprised them along the way, and how it has impacted their organisation – from culture and decision-making, to brand trust and long-term resilience.

The session will cover:

• What business accreditation (including B Corp) involves in practice 
• The strategic, cultural, and commercial benefits of becoming accredited
• Practical advice for deciding when and whether accreditation is right for your business

Please find a recording of the session below:

our Speakers

Dr Ann Mulhaney Associate Professor of Change Management, Salford Business School

Matthew Burl Director, Buttress

Jaime Harris Co-Founder and Chief Pollinator, The Pollinators

Paul Coverdale Co-Founder at The Pollinators

Lee Parnell Managing Director, Preston Technical